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Monday, March 20, 2006

Corporate training singapore

First of all, refer to clientele from Thomson NETg..

Thus, they have fantastic clients right ?

According to some, the reasons these large corporations chose Thomson Netg as training provider are:

1. It provides online training facility (to cater for multi-demographic scenarios)
2. It caters for many courses of different genres.

However, not all companies resort to online training as the solution.

Referring to SembCorp, a large congomerate of Singapore, its capacity is probably comparable to Genting Corporation of Malaysia. In an write-up by Alvin Lai (freelance writer for The Straits Times), March 11, 2006 issues where it didn't mention that Sembcorb resorted to online training or subscription from NETg. Indeed, Sembcorp has the following list of approved vendors for external training.

1. Singapore Institute of Management (SIM)
2. Lloyd's Register
3. PSB Consulting
4. Britich Council
5. Other knowledge content experts.

According to ministry of Manpower, about 27 per cent of local workforce underwent some form of job-related training or education in the 12-month period ending June 2005, an increase of two per cent from previous year.

In addition, the Singapore Workforce Development Agency (WDA) said that it is developing a workforce skills qualifications (WSQ) system, which would be rolled out through the various sectors individually, from retail to training to finance. The WDA revealed that currently one out of four workers in the local workforce is supported by the Skills Development Fund (SDF), which has seen training for workers in small and medium enterprises (SMEs) rise from 73,000 in 1991 to about 99,000 in 2004, and more exponential numbers for those aged 40 and above, from 15,000 in 1988 to 203,000 in 2004. - Alvin Lai

Then again, perhaps online training is just one of the many options available to Thomson NETg's clients, they may be adopting similar approach carried out by SembCorp whenever necessary; to hire live coaches. In retrospect, Sembcorp could have subscribed to NETg's programs too, just that it is not listed in the web site.

In other development area, two companies are actively providing e-learning facilities to the household and individual markets (Malaysia and Singapore). Thomson NETg can literally conquer such markets but chose not to do so because of piracy risks.

These two companies are:
1. Xthreem
2. The Humanitarian Enterprises.

Both of these two companies use Thomson NETg as principal for adult courses (IT, Finance, Management, Self-improvement). As to the answer why Thomson NETg won't approach the markets directly, it is because individuals would most likely share out the logins to friends, as compared to scenario in large companies and the fact that they(NETg) can't expect individuals to buy bulk licenses (logins) as compared to the scenario of selling to large companies. Thus, a middle man must exist in the situation to provide the balancing act. Xthreem and THE are middle man per se. They basically buy bulk licenses (logins) from NETg and then resell it according to their marketing schemes. Thus, Thomson NETg's get to offset it losses from the risks of individuals sharing logins with friends while the middle men get to deal with target market of their choices.

2 comments:

Anonymous said...

Enjoyed a lot! »

jhony said...

corporate training, this word as become such a familiar thing these days because of LPG effect. There is every need for training to develop the skills of the work force to get better productivity.