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Friday, March 24, 2006

Palmsource marketing program

The following provides an example how PalmSource does marketing for its new product called ALP. Basically everything was spin-off from Developer Programs.

As you may be aware, last November, PalmSource (NASDAQ: PSRC), provider of Palm OS®, a leading operating system powering next-generation phones and
mobile devices, was acquired by ACCESS Co., Ltd., (Tokyo Stock Exchange: 4813), a global provider of mobile content delivery and Internet access
software. PalmSource is now a wholly owned subsidiary of ACCESS and is no longer a separate, publicly traded company.

ACCESS has a global workforce in excess of 1200 employees, is financially sound with a market capitalization of over $3.5 billion, and is best known
for its NetFront® mobile browser that is commercially deployed on over 210 million phones and consumer electronic devices, including the Palm® TreoT
650. Going forward, ACCESS remains fully committed to supporting developers on the Palm OS Garnet platform, and the Developer Programs team
will continue to provide developer support for Palm OS Garnet throughout its lifecycle. In addition, at the recent 3GSM wireless show in Barcelona, PalmSource announced its new, next-generation operating system--ACCESS Linux Platform (ALP). Some details on ALP:

The ACCESS Linux Platform is based on a standard kernel version 2.6.12 (and above) and is designed to be kernel agnostic.

It includes major open source components like:
o GTK+, an open source, multi-platform toolkit for creating graphical user
interfaces
o GStreamer, an open source, multi-threaded streaming media framework
o SQLite, an open source small, high-performance SQL database engine
. ALP will include GHost, a Palm OS Garnet emulator similar to PACE (Palm
Application Compatibility Engine) that will allow a large number of existing Palm OS applications to "just run" with no modifications.

Lance Spaulding - Campaign Manager

Also take note that being acquired by the right partners is important or can be helpful for company growth.

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