Barracuda the Fishing Net

Barracuda Networks is not a fishing company providing fish net. It is a computer networking company providing appliances for security, application delivery and data protection - it only sell appliances!

1.) Security
  • Barracuda NG Firewall
  • Barracuda Spam & Firewall
  • Barracuda Web Filter

2.) Application Delivery
  • Barracuda Web Application Firewall
  • Barracuda Load Balancer
  • Barracuda Link Balancer
  • Barracuda SSL VPN

3.) Data Protection
  • Barracuda Backup Service
  • Message Archiver

Centralized Management

Barracuda started off with just one product; Barracuda Spam & Firewall in year 2003.

Almost one decade later, it has continued to expand its portfolio through new developments and acquisitions. All products are connected via a concept of centralized management, where the appliances, cloud services and user community are linked together collectively via the Barracuda control center.

Barracuda prides itself upon its intelligent threat detection database and operating procedures where threats patterns are constantly being monitored and discovered from existing customer sites and later to be shared to all.

Business Models and Competition $$$

In Malaysia itself, the top 5 banks are using its products. It is relying on channels for sales and marketing where key partners are companies like Kabaz Sdn. Bhd., Mesiniaga, Packet Systems Malaysia and etc. These channels and local teams cover verticals which include the public sector.

The computer security and networking industry is a big one. The enterprise security market alone is expected to exceed $22 billion in 2012. Therefore, there is no doubt that everywhere you go, some companies are providing some sort of solutions - Barracuda Networks is competing with just about anybody in the market.

According to Rick Tam, the Hong Kong based Regional Director-Asia, the good thing about using channel sales is that you can always leverage on sales than to encourage sales - it makes a significant difference in terms of strategy.

To leverage on sales means that someone is already selling something to some customers and they may be looking for complementary products to patch things up or simply just to upsell. The fact that businesses always need to sell to make money, the momentum of sales in this manner proves to work well for Barracuda whose products are entirely appliances with minimal configurations and literally plug and play where it fits best.

One sure thing is that Barracuda is not providing core networking solutions such as the likes of Cisco, Brocade and Juniper. Those are the guys who connects the dots, Barracuda extends the dots by providing SECURITY, APPLICATION DELIVERY and DATA PROTECTION.

For this reason alone, it is enough to have encouraged venture capitalists to invest in the company which had fueled its expansion throughout the years.

Awards and Recognitions :) :D

It is an amazing journey of a company who has achieved numerous achievements on top of its large customer base worldwide.

  • Barracuda Networks was awarded the Reader Trust Award for best Enterprise Firewall by SC Magazine's 2012. 
  • Barracuda Web Filter and Barracuda Spam & Virus Firewall topped the IT products Services for Education and Email Security Management categories respectively at the 7th Annual 2012 Hot Companies and Best Products Wards organized by Network Products Guide, the industry's leading technology research and advisory publication.
  • It is also the No.1 top selling content security appliance company in the world.

The Concept of NG (Next-Gen)

Next-Gen is the buzz word. Just as everybody claims to be the No.1 in something, many things are starting to go NG.

The Barracuda NG Firewall is a multi-capable solution that harness application visibility and identify awareness to protect users and data, manage bandwidth intelligently, and optimize network and application performance.

The key features for NG are intelligence, optimization and autonomous. Having such capability, it is able to provide 1.) pandermic planning, 2.) productivity protection, 3.) operational efficiency.

The Barracuda NG Firewall uses Layer-7 application awareness to enable advanced security capabilities. It uses application visibility to enable intelligent managemet of network traffic and bandwidth and it optimizes the ntework and application performance using special algorithms.

Moving Forward >>

The cyberspace is ever evolving at rates which no one can predict. Almost daily, new innovations and discruptions intrigue us and by no means pump the andrenalin of the IT industry up and down.

It is an exciting time so to speak. Barracuda is going to focus on next generation innovation.

All its products are cloud-enabled and support virtual machines.

The Malaysian market is ever growing, thanks to channels and sales team who are able to penetrate the public sector effectively. It hopes to penetrate the larger enterprise market. Rick Tam opines that many enterprises are not prepared for any form of the network security today - yes, we took things for granted! But cyber criminals are getting more sophisticated so to speak. The BYOD trend is also expected to take the whole scenario for a greater spin, creating more new challenges - the need for security protection is getting complex - and Barracuda sees this as a mission to help with the situation.

Good for Barracuda. Each day, two of the top 25,000 domains serve malicious content. Over 97 percent of the sites that served malicious content were at least one year old; over half were on sites more than five years old. This indicates that attackers use well-established, long-lived websites for their drive-by download campaigns.

One last thing ...

Check out the products, they are actually nice looking aren't they ??



Do remember to fish out your threats!

Comments

Carollina Cole said…
There is very good information in this article. I am appreciating your knowledge on the “IT-Sideways: Tech Blog Malaysia”. I am thankful to your article and your contend is very nice for the readers. Keep sharing your article in future also.


ERP Software
Hina Ali said…
Nice, accurate and to the point. Not everyone can provide information with proper flow.
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