Press release - KUALA LUMPUR, 25 November 2013
Groupon recently released a Year-End Holiday Shopping Survey which was conducted across 12 markets in the Asia Pacific region. 25,070 respondents across 12 markets were surveyed online between 31 October and 11 November 2013. The markets include Australia, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, New Zealand, Philippines, Singapore, Taiwan and Thailand. Those who took part in the survey were Groupon’s subscribers, including 1,115 respondents from Malaysia.
It makes me wonder why this trend happens ? Could it because Malaysia is a society which seeks freedom of expression in the Internet space ? or simply because the traffic congestion is too great in the urban or that e-commerce / m-commerce offers cheaper alternative ?
Check out full details and infographic.