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Wednesday, February 29, 2012

NETGEAR Unveils Revolutionary Smart Network Cloud Application Platform

NETGEAR®, Inc. (NASDAQGM: NTGR), a global networking company, unveils its Smart Network Cloud Application Platform that enables consumers to purchase and download apps from the cloud for their home network.

The Smart Network Cloud Application Platform provides a platform for new and innovative applications to exist in the cloud and be easily downloaded by consumers – to optimize their home network capabilities to match their particular lifestyle and needs.

Enabled through NETGEAR routers, ReadyNAS storage devices, media players and future products, the Smart Network Cloud Application Platform gives consumers a new level of control to use their home network than ever before with the management of practically any device.

Apps Download to Enhance NETGEAR Devices

According to Mr. Soo Kean Thai, Regional Director ASEAN NETGEAR, the Smart Network Cloud Application Platform allows consumers to download Cloud apps for media, gaming, security, energy conservation, and much more to their connected NETGEAR home network devices.

“These capability from these cloud apps can do everything from managing smart home devices, such as Wi-Fi thermostats, increase storage device energy efficiency, priority and performance management for streaming media entertainment.”

“There is also cloud apps for personal productivity as such print sharing, cloud printing capabilities for tablets, picture and home video sharing can also be done with friends and family on social networks without having to upload any files to public web sites.”

Apps Development Opportunities for Users

The Smart Network Cloud Application Platform also acts as a platform for anyone to develop and commercialize their network applications – be it students, freelance/ independent programmers, game developers, home appliance company, major utility company and more.

Soo says that the opportunities with Smart Network Cloud Application Platform are virtually limitless giving the following examples:-
  • Independent programmers developing data usage meter app that alerts consumers when they are about to reach the maximum usage of their storage device;
  • Utility companies can develop apps for users to more closely monitor, and even lower, their energy usage;
  • Game developers can provide network optimizers to prioritize bandwidth for specific games;
  • ISPs (Internet service providers) can create apps for sharing of user-generated content without the need to upload any content files to public web sites.

“NETGEAR is opening up a whole new world of possibilities for consumers around the world. “For the first time, consumers can customized their own network experience in using NETGEAR devices with the new ability to develop, and perhaps also commercialize, applications that caters to their needs and desires via the Smart Network Cloud Application Platform,” says Soo. “Today’s smart devices are only as smart as the networks they are connected to. NETGEAR is driving the evolution from home networks to Smart Networks that allow consumers themselves to download and develop innovative new applications that can harness the power of their entire home network devices,” ends Soo.  

The ‘AppManager’ AppStore

The NETGEAR ‘AppManager’ is a dashboard that enables consumers to select and use downloadable apps – built by both NETGEAR as well as third party vendors/ developers, from the NETGEAR operated cloud. Consumers can easily download and install these new apps via the Smart Network Cloud Application Platform.  

Call to Developers to Join the Revolution!

NETGEAR is now accepting applications from developers to become a part of the Smart Network developer’s community Early Access Program. Interested parties are encouraged to visit www.netgear.com/smartnetwork.

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