is the Malaysia's first review portal.

It is a directorial web portal where business entities will register and advertise for free in exchange for getting reviews from the public.

The directory is classified into a few core segments:
  1. Agent
  2. Automotive
  3. Community
  4. Eatery
  5. Education
  6. Health & Beauty
  7. Home & Garden
  8. Interest
  9. IT
  10. Wedding
Registered business entities have to constantly look out for negative reviews and to improve from thereon. More often that needed, registered entities have to look out for abuses or misbehaviours and then 'report as abuse'. Internally, also has a team of moderator that keeps looking for any reported misbehavior.

The business trend of online and personal content is getting trickier. Ever since bloggers were being sued for commentaries in respective blogs, things are getting aggressive. Online commentators are very liable these days. applies the same rules as the many other reviews portal in other countries. Users are responsible for the content they're posting. Same as bloggers or any internet users, they are bound to rules and laws of our country

Registered entities have to defend own reviews. encourages openness and transparency.