SAS Malaysia Executive Update and Outlook for 2010 (by Jimmy Cheah)

In conjunction with SAS Media Day 2010. Managing Director Mr. Jimmy Cheah presented the performance of 2009 and outlook for 2010.

2009 worldwide revenue $2.31 billion

Revenue has been growing since 1976.

In terms of geography, APAC contributes to 11% of 2009 worldwide revenue.

Financial services makes up the largest share of revenue contribution for 2009 worldwide revenue.

In 2009, the total number of new customers is 1,389.

In 2009, SAS has a total of 11,055 employees worldwide.

In the Malaysia context, the performance of 2009 are:
  • Double digit software revenue growth
  • 17 new customers (incl. Proton, Lembaga Tabung Haji, POS Malaysia, Bank Islam, Radicare, Bernas, Universiti Tunku Abdul Rahman, Universiti Sains Islam Malaysia), an increase of 13% to our customer base.
  • 47% of new customers from the Commercial sector
  • 46% of new license revenue influenced by Partners, compared to 31% in 2008
  • 2H09 IDC BI Market Share of 34.97%, up from 31.69% in 1H2009
2010 SAS Malaysia Focus:
  • Continuing focus on FSI, Government, Commercial & Academic sectors, and enhancing Partner network
  • New initiative in O&G
  • Pitch pervasive BA, Performance Management,Enterprise Risk Management, Customer Intelligence solutions
  • SME-focus via specific solution bundles through channels
  • Great Place To Work initiative
For more details, please check out this file.  

More About SAS: 
  • SAS is a privately held company, and it is the vision of CEO Jim Goodnight to keep the company with appropriate size with focus invest the money back to the employees.
  • In Malaysia itself, there are 80 employees.
  • SAS Malaysia is the number one business analytics solutions provider. For instance, under the banking industry, SAS has the following solutions or so-called frameworks.

  • The core strengths of SAS Malaysia are:

    • Consulting team to design solutions
    • Technical teams to deliver the project.
  • SAS Malaysia is actively seeking partners with good functional skills.

For details on SAS Malaysia and business analytics, check out this file.

More About Mr. Jimmy Cheah:

Jimmy is the Managing Director of SAS Institute Sdn Bhd since April 2003. He is responsible for driving the business development and growth of SAS Malaysia and he manages the entire sales, marketing and operational activities. During his seven years with SAS, the company saw an increase in operating revenue by more than 200%, employee headcount by 200% and a 100% growth in customer portfolio.

Jimmy has a wealth of experience and expertise in a wide range of sectors. He has over 25 years experience in IT and has held executive positions with international ERP and Supply Chain software companies, including the “Big Four” consultancies in Malaysia. During his 10 years as a consultant, he has served organizations in Government, Manufacturing, Financial Institutions, Retail and Healthcare sectors in a variety of engagements including developing IT plans and financial and operations review.

He graduated from the University of New South Wales, Australia with a Bachelor of Science degree in Computer Science and Information Systems.