Symantec Launches New BYOD Solutions For Developers

Symantec Corp. announced new offerings in Malaysia to help businesses accelerate their mobility initiatives. The offerings include two new programs – the App Center Ready Program designed to help developers rapidly build trusted enterprise apps with no code changes, and the Mobility Solution Specialisation Program for channel partners – as well as a single mobile suite spanning device management, application management and mobile security.

According to the Malaysia findings of Symantec’s 2012 State of Mobility Survey, nearly half (44 percent) of the organisations in Malaysia surveyed see mobility as a challenge that requires effort to manage. Symantec is simplifying this process by working directly with app developers and implementation partners to create a developer program that businesses can rely upon.

Enterprise Ready Trusted Mobile Apps

Symantec App Center Ready Program allows mobile application developers to embed Symantec’s security and management features, such as encryption, authentication, data loss prevention policies, app distribution and revocation, into their apps without changing their source code. IT organisations with Symantec App Center can now confidently deploy these apps across both iOS and Android platforms with the same level of management, protection and trust as in-house apps.

Mobile application developers in the program can accelerate adoption by addressing concerns around information security. Participating developers will speed up time to market by eliminating additional coding and gain visibility for their apps through Symantec’s App Center Ready catalogue, which lists all trusted apps certified by Symantec. Developers can now focus on the functionality of their apps to create a great user experience while taking full advantage of Symantec’s strengths in protection and management. The initial members of the program include popular business applications, such as Branchfire iAnnotate, Damaka Xavy, Emtrace MoxierMail, GoodReader, iKonic Apps, Infraware Polaris Office and Picsel SmartOffice.

Mobility Solution Specialisation for Channel Partners

Symantec is announcing a dedicated mobility channel specialisation program that will allow partners to offer Symantec’s enterprise mobility products to their customers. The Mobility Solution Specialisation will cover the full Symantec Mobile Management Suite and will provide partners with access to opportunity registration, expert resources, enablement programs, and accreditations in a multi-tier model.

Partners participating in Symantec’s Mobility Specialisation will be able to establish compelling practices around enabling mobility with an end-to-end solution. By allowing partners to solve complex, enterprise-class mobility initiatives instead of point projects, Symantec’s portfolio can lead to multiple opportunities for value-added services as well as sustainable revenue streams. This program will be available to channel partners globally by the end of 2012.

“Businesses in Malaysia today are relying more on mobility than ever before with more people working in multiple locations, at various times, and on a number of different devices. Symantec’s Mobility Survey in Malaysia highlighted an uptake in mobile applications across organisations in Malaysia with 67 percent of enterprises in the country at least discussing deployment of custom mobile applications,” said Alex Ong, country director of Symantec Malaysia.

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